MOT Norway repeats the Hi* success from last year

Norway a1

Hi*
*If you say hi, you say more than you think.

The first week of school MOT Norway ran a national campaign with focus on the word ‘Hi’ to mark the Value start. In MOT we talk a lot about the importance of how we meet and greet each other.

A simple ‘Hi’ or ‘Hello’ can make a big difference in someone’s day and make them feel included instead of excluded. Therefore, we wanted as many as possible to become aware that of that by saying ‘hi’ you say more than you think.

All the MOT schools in Norway received campaign material: posters, banners, list with ideas and even a speech that the MOT-coaches or principal could start the school year with, emphasizing the importance of greeting each other.

Also, this year a lot of MOT ambassadors and other famous TV-profiles, artist and politicians in Norway took part in the campaign by sharing it in their social media and sending us a video where they

said ‘Hi’ to the camera. This gave the campaign an extra boost.

Regine Oen Hatten,

Core Activities Manager MOT Norway